Our Story

Insurance for the farmers who feed Kenya

70% of Kenyans depend on agriculture. Most have no insurance. When drought hits, they lose everything. We're changing that.

The problem

Kenya's 5+ million smallholder farmers face drought, floods, pests, and disease every season. Traditional insurance doesn't reach them — it requires bank accounts, smartphones, claims forms, and loss assessors.

Too expensive

Traditional crop insurance premiums are out of reach for smallholders farming 1-2 acres.

Too slow

Loss assessment takes weeks. By the time a claim pays, the farmer has already sold assets or taken high-cost loans.

Too far

Insurance offices are in Nairobi. Farmers are in rural counties. The distance kills the relationship.

Our approach

We removed every barrier: smartphones, bank accounts, paperwork, and loss assessors. What's left is a phone call and M-Pesa.

USSD, not apps

Every feature phone in Kenya can dial *384#. No download, no data bundle, no smartphone. The menu is in Swahili and local languages.

Satellite data, not assessors

Weather-index insurance uses satellite rainfall data to trigger payouts automatically. No one has to visit the farm. No one has to argue about whether the rain was enough.

M-Pesa, not bank accounts

Premiums and payouts both flow through M-Pesa. 98% of Kenyan adults have M-Pesa. Fewer than 30% have a bank account.

Partners, not offices

We work through SACCOs, cooperatives, and agro-dealers — the people farmers already trust. No Modela office in every county; the community is the channel.

What we believe

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Consent is non-negotiable

Every farmer controls their data. Credit-referral consent is separate and withdrawable. Sharing stops the moment they say so. Full audit trail, always.

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Partners are the channel

We don't go direct to farmers. We work through the cooperatives, SACCOs, and agro-dealers who already serve them. Their trust is our distribution.

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Data builds the moat

Persistency rates, renewal timing, credit referrals — the more farmers we cover, the better the data, the better the pricing, the better the products.

Join us

Whether you're a farmer, a partner, or someone who wants to help — we'd love to talk.